Experiential Living's Radical Branding Portal
This is where everything we create together lives in one place – so you can easily reference, reuse, and build on our work together as it evolves.
YOUR CUSTOM AI
Meet Clay, Your Custom AI Copywriter
Clay is your on-demand AI copywriting partner, trained to sound distinct in the market and unmistakably Experiential Living. Ask him for emails, social posts, sales pages, blog posts, ads, scripts – whatever your business needs – and he'll write it in your voice, ready to refine and publish.
Complete the Voice Lab first. It's the guided interview and Brand Voice Report that will teach Clay how you actually sound, so every piece of copy he writes for you feels like you wrote it.
Call Recordings +
Presentations
TUESDAY, AUGUST 18 // 10 Am mt
Connection Call
We discussed Nelson's successful Gables presentation and reviewed the "Meet the Concierge" event. Key deliverables assigned: custom AI voice training, Experiential Living homepage by next Tuesday, and initial social media posts promoting the Friendship Factor opt-in
TUESDAY, AUGUST 4 // 10 Am mt
Connection Call
The Radical Branding Voice Lab was shared to capture Nelson and Zac's natural voice for their custom AI, Clay. We also reviewed the Gables proposal and discussed creating a presentation with stronger value positioning. We revised your resident-facing flyer to include better positioning and clearer call-to-action language.
TUESDAY, JULY 28 // 10 Am mt
Connection Call
We covered the Content F.E.E.D. framework, revisited your hospitality offerings – executive roundtables, workshops, and consulting – and talked through the real work of embedding hospitality culture into staffing and property teams.
THURSDAY, JULY 23 // 12:30 Pm mt
Brand V.O.I.C.E. + Visibility Strategy
This week, we nail down your Brand V.O.I.C.E. and content strategy so you can be on brand, all the time.
FEEDBACK REQUESTED JULY 28, 2026
TUESDAY, JULY 14 // 10 am mt
Brand Book Presentation
Comprehensive brand discovery session covering Experiential Living's new brand identity, positioning, and offer strategy.
Logo, Fonts + Color Palette
Download your logo and font files here:
YOUR FINAL LOGO
main logo_COLOR
B&W
REVERSE
your fonts
BrICOLAGE GROTESQUE
(used for headlines, all caps)
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
0 1 2 3 4 5 6 7 8 9
Gotham Book
(used for body copy, sentence case)
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
0 1 2 3 4 5 6 7 8 9
THE EXPERIENTIAL LIVING COLOR PALETTE
#2A2F6F
#C6A75E
#3269F9
#E8DCC8
Your Pitch Presentation Template
A strategic, customizable pitch presentation that positions Experiential Living as a hospitality‑powered resident experience and NOI optimization partner.
Resident Flyer Template
A customizable flyer that promotes and educates residents on the benefits of Experiential Living.
Social Media Graphics
Your social media graphics are built in Canva for easy updating and management. Click the button below to import them into your own Canva account.
The Experiential Living Image Library
Throughout our engagement, I'll be curating stock images in this folder.
Please be sure to download the files to your own machine!
Need an Assist?
If at any time you have a question, an insight, or a stroke of genius, please email Heather by clicking below.
If it's a urgent, you may text her at 303.875.2454.