007 | Making Cancer a Country Song – Finding Humor in Life’s Curveballs
Branding, websites & marketing strategies that click
I help female founders go from 'WTF am I even doing?' to 'Look out, world!' with strategy, style, and a little AI magic.
Discover the confidence to brand yourself clearly – with AI that gets you off the marketing hamster wheel once and for all.
The AI Brand Plan is my signature custom AI built to be your shortcut to brand and marketing clarity, confidence, and clients. It's designed to give you everything you need to seriously up-level your marketing – in about an hour. For reals.
Hey, I'm Heather. I'm a branding & marketing strategist, AI pioneer, podcast host, author, Pearl Jam fan, and occasional foulmouth.
I’m also a former corporate branding exec turned creative entrepreneur, on a mission to help female founders turn their brilliant ideas into client-attracting brands that actually make money.
My gift? I see what makes you brilliant—and I turn it into a brand that sells.
No fluff. No guesswork. Just strategy that sticks and AI that actually accelerates the whole she-bang.
MY SIGNATURE EXPERIENCE
Radical Branding™
For female founders who are done holding their brand together with Canva and crossed fingers.
Radical Branding is my high-touch, done-with-you and done-for-you transformational experience that gives you everything you need to show up like the pro you are – without the late-night meltdowns over font pairings or funnel builders.
We handle the areas where the wheels fall off for so many entrepreneurs: brand positioning, logo design, marketing materials, website, tech stack, and marketing strategy.
And you better believe we make it look damn good.
MY BRANDING AGENCY
Double Dutch Creative
For founders who want a full brand and website experience, executed start to finish by experts.
If you’re ready to upgrade everything – your brand identity, your messaging, your website – and you don’t want to touch a single template or toggle, this is for you.
My agency, Double Dutch Creative, is built for serious founders who are scaling and want high-end design, strategy, and systems.
We handle:
- Brand strategy and positioning
- Visual identity design that’s stunning and strategic
- Conversion-focused web design and development
- The marketing strategy to bring it all to life
My signature MEMBERSHIP
Six-Figure Founders™
The women-only community for when you want to show up like you mean it.
Mindset, marketing, and just enough structure to keep your business from turning into a flaming pile of sticky notes. For female founders only (sorry, guys).
Inside, you’ll get access to private podcast drops, monthly connect calls, and brand-boosting tools that help you stay consistent without burning out.
A peek at brands that trusted us to make them unforgettable
Here are some of the brands we've helped bring to life
We’ve worked with everyone from leadership consultants to skincare gurus, course creators to sobriety counselors, artists to fashion up-cyclers, TedX speakers to fire walkers, and more. These logos are the calling cards of brands out there making waves...and impact. Take a look. Your name could be next in lights (or, you know, on this page).
WANT A TEST DRIVE?
Check out these resources for the DIY founders
Grab one of these low-cost, high-impact tools made for DIY founders who are done Googling and ready to start growing.
the perfect place to start
The Launch List
Drowning in sticky notes? This checklist is your lifeline.
You get all 51 (!) marketing steps to launch your offer in the market. In the right order. With none of the “wait, what am I forgetting?” panic. It’s launch clarity on a (tiny) budget - and yes, you can upgrade to AI hand-holding if you want.
THE PUNK MANUAL
A planner for people crave structure, but also kinda hate it
If traditional planners make you feel like a failure by Tuesday, meet your new BFF.
The Punk Manual was made for creative, ADHD, “I’ve got 47 tabs open in my brain” entrepreneurs who want to feel on top of their life without turning into a productivity robot.
Because planning should work with your brain - not against it.
ACCELERATE YOUR RESULTS WITH AI
The AI Brand Plan
Overthinking your brand? Let Gem, my custom AI, handle it.
This is your AI-powered brand-building tool designed to get you out of your head and into the market with a polished brand that sounds like you and a marketing roadmap you gets you noticed. In about an hour (I've timed it).
hey! it's my podcast, CURVEBALL
Because the best stories don't end with the curveball...they start with it
This is where real people spill the story of their unexpected left turn – the one that nearly took them out…and somehow led to something way better.
Wild detours. Brave decisions. Unbelievable outcomes.
If you’ve ever thought, “Well, didn’t see that coming,” this is your kind of podcast.
LATEST EPISODES:
006 | How to Heal When “Mom” is the Trigger with Geraldine Crane
005 | How Yvonne Caputo Found Joy Tucked Inside Her Deepest Sorrow
004 | Breakthrough After Bipolar – A New Path to Healing the Mind with Craig Meriweather
003 | Timeline of Suck: How to Keep Moving When Life Hits Hard with Andrew Bowen
002 | From Diagnosis to Divine Detour: How Cancer Changed Everything for Dr. Anne Arvizu
001 | Walking Off the Stage to Find a New Path with Bobby Owsinski
Follow me @heyheathercampbell
Wanna be email buds?
I send really good emails. They're loaded with marketing insights, business truths, and the occasional overshare. No newsletters. No fluff. Just stuff you'll actually want to read.
© 2025 by Hey! Heather Campbell | All rights reserved | privacy policy | TERMS OF USE