35 | From Pro Boxer to Cancer Survivor And Still Throwing Punches for Good with Shane Schwartz
The difference between almost-ready and all-in
I turn brilliant ideas into profitable brands that belong in the spotlight
You’ve carried the vision long enough. Here is where it turns into a brand, a website, and a marketing system that match your authority – so your business shows up like it belongs. Because it does.
Hey, I'm Heather. I'm a branding & marketing strategist, AI pioneer, podcast host, author, Pearl Jam fan, and occasional foulmouth.
I’m a former corporate branding exec turned creative entrepreneur, and my work is about one thing: getting founders off the sidelines and into a business that’s fully built, fully seen, and fully theirs.
My gift? I see what makes you different — the thing you’ve felt but haven’t fully owned — and I connect it straight to your business.
And when you can own your awesomeness unapologetically, that's when the whole brand clicks.
No second-guessing. No endless tweaking. I build brands that move you from vision to the business you dreamed of – polished, professional, and profitable.
MY SIGNATURE EXPERIENCE
Radical Branding™
Welcome to the end of 'almost ready.'
You didn’t start your business to juggle Canva hacks, websites, and a pile of half-finished offers. But that’s where most founders get stuck – circling 'almost-ready' while their brilliance waits on the sidelines.
Radical Branding is the done-for-you build that ends the 'almost ready' cycle. In 75 days, you walk out with the whole thing: brand, offer, site, systems, marketing, AI — aligned and built, ready to carry you forward.
Most of my clients 1X, 2X, even 3X their investment with their very first offer. That’s the kind of momentum a real brand creates.
If you’ve been circling 'someday,' Radical Branding is where you arrive.
A peek at brands that trusted us to make them unforgettable
Here are some of the brands we've helped bring to life
We’ve worked with everyone from leadership consultants to skincare gurus, course creators to sobriety counselors, artists to fashion up-cyclers, TedX speakers to fire walkers, and more. These logos are the calling cards of brands out there making waves...and impact. Take a look. Your name could be next in lights (or, you know, on this page).
WANT A TEST DRIVE?
Check out these other resources for founders
Grab one of these low-cost, high-impact tools made for DIY founders who are done Googling and ready to start growing.
ACCELERATE YOUR RESULTS WITH AI
The One-Hour Brand
Not every founder is ready to dive into a full 75-day build – but that doesn’t mean you need to keep circling in confusion.
The One-Hour Brand is my AI-powered tool that pulls you out of the overthinking loop and into clarity. In about an hour, you’ll have a brand that sounds like you, looks polished, and comes with a clear path to start showing up and selling.
Think of it as your fast track: less “what do I even say?” and more “oh, I can run with this.” And yes, it really does take about an hour.
the perfect place to start
The Launch List
Drowning in sticky notes? This checklist is your lifeline.
You get all 51 (!) marketing steps to launch your offer in the market. In the right order. With none of the “wait, what am I forgetting?” panic. It’s launch clarity on a (tiny) budget - and yes, you can upgrade to AI hand-holding if you want.
hey! it's my podcast, CURVEBALL
Because the best stories don't end with the curveball...they start with it
This is where real people spill the story of their unexpected left turn – the one that nearly took them out…and somehow led to something way better.
Wild detours. Brave decisions. Unbelievable outcomes.
If you’ve ever thought, “Well, didn’t see that coming,” this is your kind of podcast.
LATEST EPISODES:
34 | Joyful Anarchy – How Kate White Burned the Rulebook and Rewrote Her Life
33 | Emily King Had It All Until Postpartum Depression Took It
32 | When “Wellness” is Just Anxiety in a Cute Outfit with Loren Cellentani
31 | From Breakdown to Breakthrough The Radical Power of Self-Solidarity with Shawn Mahshie
30 | Worn Out and Over It Journey to a Life That Fits with Jesseca Tighe
29 | From Cardiac Nurse To Energy Healer – The Power of Listening To Your Body with Jodi Anne Law
28 | The Chronic Stress Loop That’s Sabotaging Your Health (and How to Break It) with Claire Ketchum
27 | Burnout, Boundaries, and Building a Life That Fits with Rachel Collins
26 | From Good Girl to Art Rebel – One Nude Drawing at a Time with Michelle Dovey
Follow me @heyheathercampbell
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I send really good emails. They're loaded with marketing insights, business truths, AI prompts, and the occasional overshare. No newsletters. No fluff. Just stuff you'll actually want to read.
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